2016 has been the year of Snapchat. For those of you not following social media trends, what has happened is similar to the slow adoption of twitter. I remember very clearly being told by many that twitter was a joke and they didn't see the need for "knowing what everyone had for breakfast". Real time communication to a widespread audience was not understood back then. People just didn't get it. Now look at twitter. It's used for all sorts of communication: breaking live news coverage and it's made many people overnight celebrities.
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